What I Do
Strategic digital marketer with 20+ years of experience driving growth across SaaS, tech, B2B, and e-commerce sectors. I specialize in acquisition marketing, conversion rate optimization (CRO), and full-funnel campaign strategy—delivering measurable results across SEO, paid media, social, and email. I’ve led initiatives that boosted sales-qualified leads by up to 50%, improved conversion rates by over 8%, and reduced ad spend while expanding global reach.
With a hands-on approach to data, testing, and optimization, I align performance with storytelling and UX to create campaigns that are both impactful and audience-driven. I currently serve as Digital Campaign Manager at Vanguard, leading acquisition efforts for their endurance vertical.
Beyond marketing, I’ve led editorial teams as Editor-in-Chief and ghostwritten and edited books across genres.
As a Native American woman of the Kiowa Tribe of Oklahoma, I actively advocate for Indigenous rights and the MMIWG2S (Murdered, Missing, Indigenous Women and Girls, and Two-Spirit Persons) movement. I’m also the co-author of a forthcoming book set to launch in 2025.
Speaker - United Nations, Geneva
The 2025 Global Empowerment and Inclusion Summit at the United Nations, Palais des Nations in Geneva, was a truly transformative experience. I was honored to be given an international platform to spotlight the #MMIWGT2S movement and the ongoing homicide epidemic impacting Indigenous women. Sharing the stage with such extraordinary humanitarians—each driving meaningful global change—was both humbling and inspiring.
Urban Babble Digital Artist
Under my artistic alias, Urban Babble, I craft vibrant portraits of urban women. My art incorporates impactful phrases like “You Are Not Your Trauma,” displayed on fashion pieces to inspire empowerment. I’m dedicated to uplifting and celebrating the resilience of Indigenous, Black, and Brown women.
Let's Connect
Thank you for visiting my page! Let’s connect and discuss how I can help you with your project and/or campaign. Please fill out the form and I will get back to you as soon as possible. I look forward to speaking with you.